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Privacy Policy

Short answer

We collect the loan details and contact information you enter, plus technical data like IP address and the page you used, to check fit, match you and prove consent. We never ask for a Social Security number. If you do not fit, we do not keep your name, email or phone. Email sales@firstadvantagemortgage.com to see or delete your data.

Effective October 28, 2026. Carolina Personal Loans is operated by 1st Advantage Mortgage Broker LLC (d/b/a 1st Advantage Mortgage), 128 S Tryon St Suite 1933, Charlotte, NC 28202.

What we collect

  • From you: purpose and amount of the loan, state and ZIP, housing status, credit self-rating, bankruptcy and past-due answers, work situation, income range, monthly debt and housing payments, and, if you finish the form, your name, email and phone number. We do not collect Social Security numbers, bank logins or card numbers.
  • Automatically: the page you were on, referring site, campaign tags in the link (UTM), IP address, browser type and the time of your request. We keep these with your request to prove when and how consent was given and to prevent abuse.

How we use it

To decide whether your request fits our lending partners' guidelines, to match you with partners, to contact you about your request, to prevent fraud and spam, and to improve the site. If your answers show we cannot match you, we do not store your name, email or phone number.

Who we share it with

After you submit a request that fits, we may share it with lending partners and service providers who help us run the site (form processing, email, spreadsheets). Matching with partners is switched off until partner agreements are in place. We do not sell your information to unrelated advertisers. A lender that receives your request may contact you and will use your information under its own privacy policy.

Calls, texts and email

We only call or text you if you check the optional call and text consent box. You can opt out of texts by replying STOP, and ask us to stop calls or email at any time at sales@firstadvantagemortgage.com. See the consent page.

AI chat assistant

The chat assistant answers general questions about personal loans. To produce an answer, the text you type and the last few messages of the conversation are sent to Cloudflare Workers AI, which runs the language model. We do not save chat messages, do not attach them to your loan request, and do not use cookies for the chat. To limit abuse, a one-way hash of your IP address is counted for up to ten minutes. Please do not type Social Security, bank, card or other account numbers into the chat; it is general information only, not financial advice.

Cookies and storage

This site does not use advertising cookies. It stores campaign tags in your browser's session storage so we know which link brought you, and it clears when you close the tab. If we add analytics, this page will say so before it starts.

Your choices

You may ask to see, correct or delete your information by emailing sales@firstadvantagemortgage.com. We keep qualifying requests for up to five years for compliance records, and then delete them, unless the law requires longer. Residents of states with privacy laws may have additional rights, and we honor valid requests.

Security

Data travels over encrypted connections and is stored with access limited to people who need it. No system is perfect, and we cannot promise absolute security.

Children

This site is for adults 18 and older and is not directed to children.

Your rights and how to use them

Depending on where you live, you may have rights to know what personal information we hold, to ask us to correct it, to ask us to delete it and to opt out of certain uses. We honor reasonable requests from anyone, whatever state they live in. To make a request, email the address on our contact page from the address you used on the form, tell us what you want and give the date you submitted. We may ask you to confirm your identity so that we do not release information to the wrong person.

What each type of data is used for

DataWhy we collect itKept?
Loan amount, purpose, credit range, income and debtsTo check fit with partner guidelinesKept with qualifying requests
Name, email, phoneTo contact you about your requestOnly if you fit and submit
IP address, page, time, campaign tagsTo prove consent, prevent abuse and measure which pages helpKept with the request
Consent text and timestampTo prove what you agreed toKept with the request

Do Not Track and similar signals

We do not use advertising cookies and we do not sell personal information. Browser signals such as Global Privacy Control do not change what we do, because we do not use your data for cross-site advertising.

How to protect yourself

Use a private connection when you submit forms, keep your email account secure with a unique password and two-step sign-in, and be suspicious of any message that claims to be from us but asks for payment or a password. We will never ask for your Social Security number or a payment on this site.

Questions or complaints

Contact us first at the address on the contact page. You may also contact your state attorney general or the Federal Trade Commission about privacy concerns.

Examples of what we do and do not do

We doWe do not
Check your answers against partner guidelinesPull your credit report
Save your name and contact only if you fit and submitKeep names of visitors who do not fit
Use campaign tags to see which link you usedUse advertising cookies or sell your data
Share a qualifying request with a partner once matching is onShare your information with unrelated advertisers
Let you ask to see or delete your dataCharge you for it

If there is a breach

If we learn that personal information we hold was accessed without authorization, we will assess what happened, fix the cause and notify affected people and regulators as the law requires.

International visitors

This site is meant for people in the United States. If you visit from elsewhere, your information will be processed in the United States.

Frequently asked questions

Do you use my data to train anything?

We do not sell your data. We use it to check fit, to match and to prove consent.

How long do you keep my request?

Qualifying requests are kept for the period stated above for compliance records, then deleted unless the law requires otherwise.

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